Launching in the UK, Furniko required a new identity to reflect the office furniture sector. As a result, the new branding was based around the concept of ‘formation’. Bespoke icons were created to reflect the range of desk legs available.

Based in Clerkenwell, the showroom displayed a vast range of modern and unique furniture. A full suite of marketing collateral was produced, from a contemporary product brochure and website, to regular emails focusing on the latest updates.